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Scriptwriter, stories, lore

Written voice of the virtual band together with writing partner Ed Caruana. Scripting characters across all media including animated shorts, music videos, TV and radio, and in print. Conceived and co-wrote Gorillaz Almanac 2020, a NYT bestseller. Co-wrote Webby Award-winning #FreeMurdoc chatbot.

 
 

Silent Running Video

Narrative design, 10 million views.

Gorillaz + G-Shock collaboration

Story/script for animated short.

Gorillaz - Saturnz Barz

Dialogue for music video.

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Apple Music

Original character scripts for 4 x Song Machine Radio episodes.

 
 

 Gorillaz ALMANAC

Gorillaz Almanac 2020 cover
 
 

Conceived and wrote the Gorillaz Almanac 2020, a NYT bestseller.

“This hefty tome of Gorillaz lore includes folk tale-style yarns of the unshakable Noodle fighting demons, retrospectives on Russel’s childhood and bizarre theories on cooking expertise and a look at 2D’s first art exhibition! There’s something here for everyone, if you enjoy madcap satirical carnage at its finest.”

screenrant.com

 

Character interviews

Articles and features in the voice(s) of Gorillaz for Vice, NME, Dazed, Rolling Stone, the AV Club, The Sun, Clash, Daily Beast and more.

Short copy

Slogans and hashtags for album and live campaigns.

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#FreeMurdoc chatbot

Conversational copywriter on Gorillaz’ #FreeMurdoc chatbot, a multi-episode campaign which put fans directly in touch with an AI Murdoc Niccals.

Free Murdoc Niccals
 
Free Murdoc chatbot Gorillaz
 
  • Webby Awards 2019
    People’s Voice Winner

  • Drum Social Buzz Awards 2018
    Best use of Chatbot

  • Content Marketing Awards 2018
    Gold: Best use of Innovation